2nd place winner
By Jasmie Subrata, Simon Dall and Dane Smith (Ogilvy)
Lack of light and lack of people are two critical factors contributing to safety concerns in the city.
Project Nightlight will target these problems in a distinctly Melbourne way – through art. By commissioning local artists to create spectacular, must-see light sculptures, Project Nightlightlife will increase foot traffic and illuminate the city's most neglected corners.